- The CBD Store has partnered with local Rally CoDriver, Tabitha Lohr (Lohr Marketing) to show support towards her 2020 racing endeavors.
“As a believer in CBD based products, I had been a customer at The CBD Store in Holland several times. During my visits I noticed that their company & brand was growing at an incredible rate; opening 3 locations in about a years time. I saw a need to make sure their web presence, social media, and overall branding was taken care of as the increases across the board were happening.”
Lohr approached The CBD Store owners, Zac Rhoda and Ben Hulst with an idea for both parties to benefit. A fair partnership trade; digital marketing management services for support in her racing objectives.
Zac Rhoda, commented “I’ve always been a big fan of Rally racing & an even bigger fan of a hard working entrepreneur. Our stores inventory provides a variety of products, from CBD oil, gummies, lotions & salves, and even pet products; it’s been an ongoing effort to maintain this expansion. We will also be hosting CBD based cooking classes, and have already held a couple private painting events. Having Tabitha help on the marketing side of things has helped us be able to delegate our time.”
Late January, Lohr teamed up with Detroit based Driver, Andy Didorosi to compete in his 1988 VW Golf. The team raced in northern Michigan for several hundred miles down dirt backroads, with weather conditions changing and the average temperature of 30 degrees. The team finished 2nd Place in National Limited Two Wheel Drive. (L2WD) Proudly displaying The CBD Store logo on the car.
Ben Hulst, The CBD Store owner said, “We are able to attend this race event & bring business associates with us for the experience too. It was a fun way to spend the weekend and grow those relationships in a different setting. Seeing Tabitha fly by us down those dirt roads was awesome!”
Women Rally CoDrivers are few and far between in the United States, and even less in West Michigan. Local Holland, Michigan entrepreneur & West Coast Chamber Ambassador, Tabitha Lohr has quite a different hobby and set of skills than you would expect to see from a 29 year old digital marketing consultant. “My years of experience with racing partnerships & promotions has taught me invaluable hands on knowledge of the industry.”
“Rally racing is an endurance sport that requires a driver and a co-driver. The co-driver navigates the race car for 1 to 3 days, down closed public dirt roads, and across hundreds of miles. I was 20 when I competed for the first time in a Subaru in the Rally America series. I then moved on to CoDrive a ‘91 Acura NSX in the 12.42 mile long Pikes Peak International HillClimb
in 2012, placing 2nd in Unlimited Class. In 2014 I partnered up with another female to race the Rally America National Championship, where we brought home 3rd in BSpec Class.
In 2019, Lohr Lohr joined skilled Rally Driver, Mike Hurst (MN) to compete in the American Rally Association
Summer Sno*Drift in Atlanta, Michigan, in a 1974 Ford Capri, placing 4th in Class & 7th overall ”
Tabitha Lohr (Lohr Marketing) added The CBD Store to her client list February 1st, with plans to continue to compete as a National CoDriver with ARA in more events around the US. The CBD Store currently has 2 storefront locations in Holland, 1103 Washington Avenue and 280 N River Avenue. With a 3rd location to open in Jenison in March.