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Chamber Insider Business Blog

Welcome to the view from inside the West Coast Chamber. Keeping you on the leading edge of business innovations, trends, and best practices. Keeping you in the know about what's happening in the West Michigan business community.

The Chamber’s Essential Role in Advocating for Business

April 23, 2020
Advocacy In Action Logo

The Chamber’s essential roles to support, educate and advocate for businesses are tireless, and Chambers are showing their value now more than ever.

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West Coast Cash Corporate Buying Program Supports Small Businesses

April 23, 2020
West Coast Cash Certificate

The West Coast Cash Corporate Buying Program is a way for larger organizations to make a positive impact for small businesses and to support our community.

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Chamber Member Jeff Robinson

April 8, 2020
Jeff Robinson with box of face shields for PPE

Chamber member Jeff Robinson, owner and head coach of Hybrid Machining utilizes advanced technology to solve the most pressing PPE needs of healthcare.

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Has “Pivot” Become a Four-Letter Word?

March 27, 2020
Crumpled paper Plan A and B

While the pandemic forced us to pivot our strategy and shift our brand narratives, it’s also gave us opportunities to connect with our audiences in a more significant way.

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Connections Event Champions our Community

March 12, 2020
Community Connections 2020 event photo

Over 150 people were on site at The Chamber’s 3rd annual Community Connections event on March 11. They were there to learn and share about volunteer opportunities at local nonprofits.  Community Connections stems from the Chamber’s commitment to developing community stewards in our area.Post content here. Partnered with Holland/Zeeland Young Professionals and the Lakeshore Nonprofit Alliance,…

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Safety Pays as Chamber Members Earn Workers Compensation Dividends

March 10, 2020
Accident Fund Dividend Deliver3ed to West Coast Chamber

Chamber Member Businesses Share Workers Compensation Group Dividend of $139,000 from Accident Fund Insurance Company of America Click Here to learn more about Member Discount Programs In January, our Membership Team had a great time delivering checks to members involved with the Accident Fund program. They spent the day visiting with participating insurance agents about…

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Michigan Business and Industry Leaders Launch Michigan Compact on Immigration

March 4, 2020
Michigan Compact on Immigration

New research from New American Economy finds that immigrants contribute $2.1 billion in state and local taxes and hold $18.4 billion in spending power. On February 27, 2020 a coalition of business and industry leaders came together at the Lansing Regional Chamber of Commerce to launch the Michigan Compact on Immigration, a set of key principles…

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The Chamber as Community Champion

February 26, 2020
Chamber President Jane Clark at the 2019 Annual Meeting

There are many ways to champion a community, ranging from creating and supporting economic opportunities for businesses, to raising awareness and discussion of key community issues, to developing the next generation of leaders within the community. As the connective tissue that unites businesses, nonprofits and the public sector, the West Coast Chamber is uniquely positioned…

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Presenting Like a Pro

February 20, 2020
Office Presentation

At some point in all of our professional lives, we will be called upon to stand up in front of a group of people to deliver a presentation. We’ve all sat through enough uninspiring presentations to know what not to do, but how can we ensure that OUR presentations don’t fall into that category? With…

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The Trick to Wearing Multiple Marketing Hats. How do you do it?

January 17, 2020
Caroline Monahan

Recently I came upon this quote, “The new year stands before us like a blank chapter in a book, just waiting to be written. We can help write that story by writing goals.” This stuck in my head because it requires the collaboration of right and left brain in equal parts. The creativity of the…

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